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work at home mom >
wahm articles >
self help articles>
What Goes Around Comes Around
I have a confession to make. I am notorious for meeting people,
liking them, and then when they realize what I do and that I could help
them, I end up giving away my services…for free. I have this
uncontrollable urge to help people, especially when I know it’s
something that I am good at and enjoy doing.
Now I don’t do this all the time, but occasionally I will, and I will
tell you why. It comes back to me tenfold.
For example, we just adopted a Great Dane. In my search for information
on this mini-horse breed, I came across a Yahoo! Group for local Great
Dane owners. I joined, sent my welcome message introducing myself and
Napoleon, and the owner of the group noticed my signature line and
contacted me for possible help with my services. We were on the phone
for at least two hours. I liked her.
So when we finally got around to talking business and she told me she
needed a sales letter written to send out locally, I told her I would do
it for free.
I didn’t think twice about it.
We have chatted a few times on the phone, and we have met at our Great
Dane get-togethers, and I did her sales letter. It was pretty good if I
do say so myself. But here is what happened that I was not expecting.
She’s telling people about me.
That’s right. I’ve gotten new clients by referral from her, and all I
did was spend two hours on her sales letter. Not a bad trade, eh?
I didn’t do this letter for her with the expectation of something in
return. I honestly didn’t. My boyfriend, my coach, and my colleagues
love to get on me about giving my services away, and I can see where
they are coming from. However, I’m a firm believer that what goes around
comes around.
This is just one example. I also had a colleague that wanted her blog
template to look just like her website. I was almost sure that I could
do it, and before I knew it, she sent me the information and hired me to
do it.
So I did it. It was a lot of trial and error, since I was dealing with a
programming code that I was not an expert in writing. I worked with it
until it was just right. When it came time to bill her, I simply dropped
her a note and said, “It’s on me. I’m just tickled that I could actually
do it.” And I was. I didn’t expect anything from her.
Yesterday, the FedEx man came, and I now have 12 brownies from Fairytale
Brownies. (Well, I HAD 12…there are only 9 now!) But again, I wasn’t
expecting anything. I was just pleasantly surprised when I got a package
in the mail and it wasn’t my birthday or Christmas.
And I’m sure when the conversation comes up and people ask her how she
got her blog to look like her website she’ll say, “Heather at Valley
Virtual Assistants did that for me.” Even if she doesn’t, that’s okay
with me. I felt good helping someone out, the brownies are delicious
(and hidden where no one can find them), and I’m content with how I do
business.
Let’s be honest. We’re not non-profit organizations, and many of us rely
on our customers and clients to put food on the table, a roof over our
heads, and clothes on our backs. We cannot afford to give the farm away,
but we can give a few bales of hay away, and we can choose who should
get them.
© 2006 Heather Jacobson Heather Jacobson doesn't pay for marketing or
advertising if she doesn't have to and has several profitable online
businesses. Learn how she does it and get ten FREE inexpensive marketing
tactics you can implement today at
www.inexpensive-marketing-ideas.com
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